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Ivan TABAKOV
Chairman, Varna Chamber of Commerce and IndustryElly GUERGANOVA
Chairman of the National Council of Self - Regulation Bulgaria Representative of Varna HospitalsProf. dr. Monica HĂNCEANU
Medicine and Pharmacy University "Gr. T. Popa" Iaşi and President of RomanianAssociation of Phytotherapy and Practical PhytopharmacologyDr. Oana COCIAȘU
President of the Romanian Advertising Council and Managing Partner, Medic OneSteliana STOYANOVA
Marketing and Advertising Specialist, NM GenomixElena TODOROVA
Lawyer, Schoenherr BulgariaDr. Gerald FLINTOACĂ-FILIP
Secretary General, Romanian Employers of the Food Supplements IndustryRaluca VOIVOZEANU
MODERATOR-CEO, PRIA ConferencesTopics: • What is the law of Bulgaria regarding the advertising of medicines and medical devices? • Available medicines, food supplements, medical devices and vaccines - what changes have taken place in recent years? • What are the rigors of registering food supplements, medical devices and cosmetics in Bulgaria? • Advertising of food supplements • Medication authorization, treatment and pharmacovigilance • Codes of conduct followed by the pharmaceutical industry • The role of the media, but also of social networks • What is the role of Authority of Medicine? What about the Audiovisual Council? • Comparative advertising, misleading advertising and subliminal advertising; How dangerous can it be? How are the ones who practice all these punished? Where can complaints be made against the ones that bend those rules? • Unfair competition and cartel in the healthcare industry • What criteria does The Authority for Medicines in Bulgaria use to approve TV and radio commercials for over-the-counter medications? • Advertising in pharmacies. Advertising in private hospitals and clinics? How it is regulated. What code of ethics do they adopt?• How is TV, radio and online advertising regulated for pharmacies and for private hospitals and clinics? • Advertising for dermatocosmetics on TV, online and in pharmacies. How is it regulated? • Are there any changes planned for 2023? • Collaboration with Romanian companies • Insights on the other EU countries healthcare regulations, especially Romania
10:00 - 12:15